If you’ve been applying for job after job without success, then perhaps it’s time to look again at your CV.
There’s a lot of competition out there, and the purpose of a CV is to make you stand out.
If it doesn’t achieve that, then you’re likely to be knocked back time and again.
The main aim of a CV is to give recruiters reasons to invite you to an interview where they can learn more about you and you can discover more about them.
While a video CV is no ‘magic bullet’, it will surely make you a more memorable candidate than someone who just looks good on paper.
Indeed, an increasing number of companies are now asking for video CVs alongside the traditional résumé.
However, you don’t have to wait until bosses request one from you; you can get ahead of the pack now.
If you think about your résumé as your ‘shop window’, then a video CV is the perfect medium through which you can lay out all your positive attributes.
You can show them how original you can be, how well you communicate, what a team player you are, talk about your experiences and ambition and give them an insight into your skills, all in under five minutes!
The video CV is a great way to communicate what you have to offer.
It may be you don’t feel you can bring yourself to life on paper, for example, or that you have something unique to communicate but you’ll be able to show as much with an immediacy a normal CV doesn’t.
Six of the best reasons why video CVs are the new recruitment tool
- It’s about communicating in a modern way
We all now communicate in a much more immediate fashion through social media platforms like Twitter, Instagram, Facebook, Snapchat and Tik Tok, so this is exactly the time to bring that kind of immediacy to your CV. An employer can read through your job application, but can also instantly get a feel for who you are as a person by clicking on your video personal video.
- Visuals sell
When you’re applying for a position, you are in effect selling yourself and what sells more – words or pictures? According to marketing industry influencer Krista Neher, the human brain can process images up to 60,000 times faster than words. In fact, it can take a thousand words just to describe what is in one picture. Plus, imagery has an ability to convey abstract and complex concepts, such as facial expressions, which makes them even more powerful. In fact, between 65 and 85 per cent of people now describe themselves as visual learners. It stands to reason that the more visual input you include, the more information you can convey about yourself.
- You’ll appear more relevant
This is maybe one for the older job seeker who can use a video CV to show how they relate to a modern, image-driven world. It’s all very well moaning about Generation Z’s obsession with their mobile devices, but if you’re going to make it in the modern workplace you need to be tech savvy and you should be jumping onto the bandwagon. Done well, your experiences told via a video CV will make you look so much more contemporary and proactive.
- You need to do more to camera
Now, more than ever, is appearing relaxed and yourself on camera a major asset in the workplace. When you consider that Zoom (the cloud platform for video and audio conferencing, chat, and webinars) has surpassed 300 million daily meeting participants – a huge jump from 10 million back in December – during the Covid-19 pandemic, you’ll understand just how enormously important presenting yourself on camera really is.
- It enhances the recruitment experience for employers
Put simply, telling them who you are and what you do using a video CV is a fresher approach to job seeking and may help prevent your potential employer from sinking into boredom.
- You’ll show them how confident you are
It takes a certain type of person to film themselves talking about themselves, one that is self-assured about their attributes and confident talking about their skills and experience.
How to modernise your CV
So, the simplest way is to create a video CV that communicates all this and more about yourself.
To do this you can:
- Practice in front of the camera
You must look and feel comfortable in your delivery so practise, practise, practise.
You may want to limber up by reading from a book, singing, dancing – anything that gets you relaxed.
Also, find a location in the home that is well-lit and look your best.
Then, when you feel you’re ready, you can try speaking directly to the camera.
Maybe talk about something you’re passionate about then, when you’ve recorded yourself, take a look and assess how you’ve done.
Are you talking with confidence? Are you clear about what you’re saying?
And are you looking directly into the camera?
- Decide what to say
The basic idea behind a video CV is to make a more personal impression.
Start by introducing yourself clearly and explaining why you’re the right person for the job before telling them something meaningful about you, what you are passionate about, and the principles that guide you.
Remember your body language is important too.
Remain in eye contact with the camera, and try to relax.
At this stage, you don’t need to go into all the details of your previous employment or education as you’ll have detailed all that on your conventional CV.
- Set yourself some questions
Create a set of questions that you’ll answer in your video CV.
Once you’ve listed them, experiment by putting them in a different sequence until you get them in an order you’re comfortable with.
Detail courses that you’ve attended, character references from colleagues and hobbies (ones that are relevant in some way to the role).
- Dress to impress
Remember a video CV is the first impression your (hopefully) future employer will get of you and the way you look is important, so dress as if you’re already at the interview.
You may want to wear a suit if you’re applying for a formal position in which you are expected to look sharp, but you can be more casually attired if you’re applying for a job in the creative sector.
- Don’t go on too long!
The time it takes to grab someone’s attention is about 10 seconds.
After that, you need to keep it fairly concise.
Two or three minutes is probably enough time to get your character and passions across, so after you’ve filmed the material, edit it, and try to keep the job you’re applying for as the focus of your film.
To get started, simply download our CVVid mobile app to create your video cv easily and quickly.